Build Loyalty. Maximize Revenue.
Build Loyalty. Maximize Revenue.
Helping ambitious brands build lasting loyalty and stronger revenue, with the right CRM strategy.
INTRODUCTION
T& Marketing
T& Marketing
I’m Tess, founder of T& Marketing and a proud CRM nerd ;). My journey began in 2017 with an internship that grew into a full-time role at HEMA. Since then, I’ve had the chance to work with amazing brands like VanMoof and Ekster — always focused on CRM.
In 2023, I launched my own business to help scale-ups grow through smart CRM strategies. I thrive in fast-paced environments where we can test bold ideas, learn quickly, and drive meaningful results.
And what can you expect?
Strategic thinking paired with hands-on execution, sharp insights, and messaging that converts — all delivered with a strong dose of dedication.
I’m Tess, founder of T& Marketing and a proud CRM nerd ;). My journey began in 2017 with an internship that grew into a full-time role at HEMA. Since then, I’ve had the chance to work with amazing brands like VanMoof and Ekster — always focused on CRM.
In 2023, I launched my own business to help scale-ups grow through smart CRM strategies. I thrive in fast-paced environments where we can test bold ideas, learn quickly, and drive meaningful results.
And what can you expect?
Strategic thinking paired with hands-on execution, sharp insights, and messaging that converts — all delivered with a strong dose of dedication.
INTRODUCTION


INTRODUCTION
T& Marketing
I’m Tess, founder of T& Marketing and a proud CRM nerd ;). My journey began in 2017 with an internship that grew into a full-time role at HEMA. Since then, I’ve had the chance to work with amazing brands like VanMoof and Ekster — always focused on CRM.
In 2023, I launched my own business to help scale-ups grow through smart CRM strategies. I thrive in fast-paced environments where we can test bold ideas, learn quickly, and drive meaningful results.
And what can you expect?
Strategic thinking paired with hands-on execution, sharp insights, and messaging that converts — all delivered with a strong dose of dedication.


RESULTS
Work we're proud of
Work we're proud of
From retention to revenue, here’s what happens when strategy meets execution,
and you’re working with great teams.
From retention to revenue, here’s what happens when strategy meets execution,
and you’re working with great teams.
RESULTS
RESULTS
Work we're proud of
From retention to revenue, here’s what happens when strategy meets execution, and you’re working with great teams.
RESULTS

EKSTER
CRM Manager
+126% CRM revenue
+191% Loyalty growth

VANMOOF
Restart the brand in CRM
Database cleanup
+10% Customer sentiment

LOOP EARPLUGS
Senior Campaign Specialist
+57% Campaign revenue
+14% Retention

EKSTER
CRM Manager
+126% CRM revenue
+191% Loyalty growth

VANMOOF
Restart the brand in CRM
Database cleanup
+10% Customer sentiment

LOOP EARPLUGS
Senior Campaign Specialist
+57% Campaign revenue
+14% Retention
EXPERTISE
How we help you grow
It’s not about running more campaigns, but it’s about building strategic systems that drive consistent, repeatable growth.
How we help you grow
EXPERTISE
Strategy
A results-driven CRM strategy built to support your goals and drive real growth.
Automation
Smart, always-on flows that generate sales, whether you’re online or off.
Campaigns
Targeted, branded campaigns designed to capture attention and convert customers.
List growth
Build a high-quality subscriber list full of people who actually want to hear from you.
Segmentation
Turn your audience into actionable segments that drive targeted campaigns.
Personalisation
Create tailored experiences that make every message feel personal and relevant.
REVIEWS
REVIEWS
REVIEWS
What they say
What they say
What people say about working together with T& Marketing
What people say about working together with T& Marketing
What people say about working together with T& Marketing
What they say
Olivier Momma
Founder at Ekster
''Tess has been instrumental in scaling key parts of Ekster’s program, operating as a true one-person team who is both highly hands-on and strategically sharp. She moves fast, communicates clearly, cuts through noise, and consistently delivers well-thought-out work with strong attention to detail. Beyond performance, she’s simply a great presence on the team and a pleasure to work with.''
Ryely Newman
CRM lead at Loop Earplugs
''Tess combines a rare mix of strategic thinking and hands-on execution. She has a strong sense of ownership and consistently looks around corners to uncover new opportunities. Her deep channel expertise, commercial mindset, and campaign management skills have had a real impact on our business—driving significant revenue uplift, improving our engagement metrics, and implementing meaningful operational improvements.''
Ryely Newman
Ryely Newman
CRM lead at Loop Earplugs
CRM lead at Loop Earplugs
''Tess combines a rare mix of strategic thinking and hands-on execution. She has a strong sense of ownership and consistently looks around corners to uncover new opportunities. Her deep channel expertise, commercial mindset, and campaign management skills have had a real impact on our business—driving significant revenue uplift, improving our engagement metrics, and implementing meaningful operational improvements.''
Aurelia Grajdieru
Growth Lead at VanMoof
''Tess stands out for her work ethic, proactiveness and sharp creative thinking. She has a strong sense of what works visually and strategically, and she approaches CRM with a clear focus on performance and outcomes. You can count on her to deliver quality every time.''
Olivier Momma
Founder at Ekster
''Tess has been instrumental in scaling key parts of Ekster’s program, operating as a true one-person team who is both highly hands-on and strategically sharp. She moves fast, communicates clearly, cuts through noise, and consistently delivers well-thought-out work with strong attention to detail. Beyond performance, she’s simply a great presence on the team and a pleasure to work with.''
Ryely Newman
CRM lead at Loop Earplugs
''Tess combines a rare mix of strategic thinking and hands-on execution. She has a strong sense of ownership and consistently looks around corners to uncover new opportunities. Her deep channel expertise, commercial mindset, and campaign management skills have had a real impact on our business—driving significant revenue uplift, improving our engagement metrics, and implementing meaningful operational improvements.''
Ryely Newman
CRM lead at Loop Earplugs
''Tess combines a rare mix of strategic thinking and hands-on execution. She has a strong sense of ownership and consistently looks around corners to uncover new opportunities. Her deep channel expertise, commercial mindset, and campaign management skills have had a real impact on our business—driving significant revenue uplift, improving our engagement metrics, and implementing meaningful operational improvements.''
Aurelia Grajdieru
Growth Lead at VanMoof
''Tess stands out for her work ethic, proactiveness and sharp creative thinking. She has a strong sense of what works visually and strategically, and she approaches CRM with a clear focus on performance and outcomes. You can count on her to deliver quality every time.''
TOOLS
TOOLS
Favorite tools to help you win
Favorite tools to help you win
TOOLS
Favorite tools to help you win
Contact
Let’s explore how I can support your goals

















